Texas Capital Bank
Corporate Ad Campaign
As one of the fastest-growing banks in the country, Texas Capital Bank was lacking brand recognition. In the wake of an economic downturn that led to widespread public distrust throughout the banking industry, Spire designed a campaign featuring customer success stories that elevated the bank’s visibility and reflected its strength and stability in a volatile market.
Geavista was formed to serve an “environmentally-conscious” niche in the energy industry. Spire helped Geavista update its collateral package, marketing materials and website to reflect a progressive “green” focus in a traditionally conservative space.
Optisense, a manufacturing firm providing hi-tech voltage and optical sensors, lacked brand identity and awareness. Spire integrated the company’s advanced technology, brand strategy and global appeal into a logo and brand platform that positions Optisense as an innovator in the distribution automation industry.
Identity and Collateral
FilmMatters, a series of panel-discussions focused on educating and inspiring audiences to support film as a means to facilitate social action, needed an identity that would connect with its audience. Spire met this need with an eye catching logo and brand identity that will be recognized at film festivals around the world.
Spire. We’re the marketing agency that thinks like a business — that is, business professionals focused on achieving business goals. Because that’s really what it’s all about, isn’t it? Results.
We get it. And we keep your bottom line top of mind. Always. That’s the Spire way.